{"id":68494,"date":"2026-02-02T13:24:27","date_gmt":"2026-02-02T16:24:27","guid":{"rendered":"https:\/\/todologisticanews.com\/site\/?p=68494"},"modified":"2026-02-02T20:48:58","modified_gmt":"2026-02-02T23:48:58","slug":"colombia-cierra-fitur-2026-con-resultados-positivos","status":"publish","type":"post","link":"https:\/\/todologisticanews.com\/site\/colombia-cierra-fitur-2026-con-resultados-positivos\/","title":{"rendered":"Colombia cierra FITUR 2026 con resultados positivos"},"content":{"rendered":"\n<p>La participaci\u00f3n de Colombia en FITUR 2026 cerr\u00f3 con resultados destacados en negocios, posicionamiento y relacionamiento estrat\u00e9gico. El pa\u00eds proyect\u00f3 expectativas de negocio por 42,4 millones de d\u00f3lares, un crecimiento del 18,4\u202f% frente al a\u00f1o anterior. La feria se consolid\u00f3 como plataforma clave para atraer oportunidades en el mercado europeo.<\/p>\n\n\n\n<h4><strong>Delegaci\u00f3n hist\u00f3rica y agenda intensa<\/strong><\/h4>\n\n\n\n<p>Colombia asisti\u00f3 a FITUR 2026 con la delegaci\u00f3n empresarial m\u00e1s grande de su historia. Un total de 59 empresarios, 11 entidades regionales, 14 establecimientos de alojamiento y 34 operadores tur\u00edsticos. Durante la feria se realizaron 940 citas de negocio y el stand recibi\u00f3 m\u00e1s de 9.000 visitantes, entre empresarios, operadores, agencias, aliados estrat\u00e9gicos y medios de comunicaci\u00f3n.<\/p>\n\n\n\n<p><strong>Conectividad y alianzas estrat\u00e9gicas<\/strong><br>Como parte de la agenda, se sostuvieron 15 reuniones clave con actores l\u00edderes del mercado espa\u00f1ol, incluyendo W2M, Viajes El Corte Ingl\u00e9s y el Grupo \u00c1voris, as\u00ed como aerol\u00edneas estrat\u00e9gicas como LATAM, Iberia, World2Fly y Avianca. El objetivo fue fortalecer la conectividad a\u00e9rea, ampliar la comercializaci\u00f3n del destino y generar nuevas oportunidades de negocio.<\/p>\n\n\n\n<p><strong>Sostenibilidad y experiencias innovadoras<\/strong><br>El stand colombiano se dise\u00f1\u00f3 bajo criterios ambientales y sociales, con materiales certificados y proveedores responsables. Se prioriz\u00f3 el uso de activos digitales, pantallas interactivas y c\u00f3digos QR. Destac\u00f3 la Barra de Caf\u00e9 \u201cOrigen Vivo\u201d, operada con energ\u00eda 100\u202f% renovable y caf\u00e9 carbono neutro, beneficiando a m\u00e1s de 400 familias. Se implement\u00f3 tambi\u00e9n una calculadora p\u00fablica de huella de carbono, compensando emisiones en proyectos certificados.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><strong><em>TodologisticaNEWS: Las principales noticias sobre puertos, log\u00edstica, transporte y comercio exterior<\/em><\/strong><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n","protected":false},"excerpt":{"rendered":"La participaci\u00f3n de Colombia en FITUR 2026 cerr\u00f3 con resultados destacados en negocios, posicionamiento y...","protected":false},"author":957,"featured_media":68523,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"episode_type":"audio","audio_file":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","date_recorded":"","explicit":"","block":"","filesize_raw":""},"categories":[72,11333],"tags":[282,14010,214,13960,100,145],"yst_prominent_words":[8013,5064,6854,6054,1087,1270,4204,1014,1301,750,1721,8541],"series":[],"episode_featured_image":"https:\/\/todologisticanews.com\/site\/wp-content\/uploads\/2026\/02\/Banner_Fitur_02-02-2026.jpg","episode_player_image":"https:\/\/todologisticanews.com\/site\/wp-content\/uploads\/2020\/05\/LOGO-PODCAST.jpeg","download_link":"","player_link":"","audio_player":false,"episode_data":{"playerMode":"dark","subscribeUrls":{"apple_podcasts":{"key":"apple_podcasts","url":"https:\/\/podcasts.apple.com\/uy\/podcast\/todologistica\/id1515118482","label":"Apple Podcasts","class":"apple_podcasts","icon":"apple-podcasts.png"},"google_podcasts":{"key":"google_podcasts","url":"","label":"Google Podcasts","class":"google_podcasts","icon":"google-podcasts.png"},"spotify":{"key":"spotify","url":"https:\/\/open.spotify.com\/show\/10D0EeKwuNi9BrB6KSt4px?si=Tn0hRTGJQwW6HqtWKotEZg","label":"Spotify","class":"spotify","icon":"spotify.png"},"stitcher":{"key":"stitcher","url":"","label":"Stitcher","class":"stitcher","icon":"stitcher.png"},"ivoox":{"key":"ivoox","url":"","label":"iVoox","class":"ivoox","icon":"ivoox.png"}},"rssFeedUrl":"https:\/\/todologisticanews.com\/site\/feed\/podcast\/todologistica","embedCode":"<blockquote class=\"wp-embedded-content\" data-secret=\"0fuhV9xIG7\"><a href=\"https:\/\/todologisticanews.com\/site\/colombia-cierra-fitur-2026-con-resultados-positivos\/\">Colombia cierra FITUR 2026 con resultados positivos<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/todologisticanews.com\/site\/colombia-cierra-fitur-2026-con-resultados-positivos\/embed\/#?secret=0fuhV9xIG7\" width=\"500\" height=\"350\" title=\"\u00abColombia cierra FITUR 2026 con resultados positivos\u00bb \u2014 TodoLOGISTICA NEWS\" data-secret=\"0fuhV9xIG7\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/*! 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