{"id":60290,"date":"2025-03-24T16:25:09","date_gmt":"2025-03-24T16:25:09","guid":{"rendered":"https:\/\/todologisticanews.com\/site\/?p=60290"},"modified":"2025-03-24T16:25:17","modified_gmt":"2025-03-24T16:25:17","slug":"softrack-presenta-innovaciones-en-ia","status":"publish","type":"post","link":"https:\/\/todologisticanews.com\/site\/softrack-presenta-innovaciones-en-ia\/","title":{"rendered":"Softrack presenta innovaciones en IA"},"content":{"rendered":"\n<p>Softrack, l\u00edder en soluciones tecnol\u00f3gicas para intralog\u00edstica, participar\u00e1 en <em>The Logistics World Summit &amp; Expo 2025<\/em>; el evento m\u00e1s relevante de log\u00edstica y comercio exterior en M\u00e9xico y Centroam\u00e9rica. <\/p>\n\n\n\n<p>La feria se realizar\u00e1 los d\u00edas 2 y 3 de abril en el Centro Citibanamex, Ciudad de M\u00e9xico.<\/p>\n\n\n\n<p>La empresa presentar\u00e1 su plataforma con soluciones basadas en <em>Internet de las Cosas<\/em> (IoT) e inteligencia artificial. La principal novedad es <em>SmartMind<\/em>, una IA generativa que transforma grandes vol\u00famenes de datos en <em>insights<\/em> estrat\u00e9gicos. Esta tecnolog\u00eda optimiza la gesti\u00f3n de flotas al analizar telemetr\u00eda, registros de inicio de sesi\u00f3n y eventos clave, como impactos y excesos de velocidad.<\/p>\n\n\n\n<p>Adem\u00e1s, Softrack exhibir\u00e1 su sistema de telemetr\u00eda, que combina software y hardware para ofrecer datos precisos sobre la flota. Su dispositivo electr\u00f3nico, instalado en las m\u00e1quinas de movimiento interno, captura informaci\u00f3n en tiempo real; y permite reducir un 98% los riesgos de accidentes, ahorrar hasta un 20% en costos de mantenimiento y mejorar el rendimiento de la flota en un 25%.<\/p>\n\n\n\n<h4>Expansi\u00f3n en el mercado mexicano<\/h4>\n\n\n\n<p>En 2024, Softrack anunci\u00f3 su expansi\u00f3n en M\u00e9xico con una inversi\u00f3n de USD 500 millones. Ahora, refuerza su presencia con una estructura comercial y t\u00e9cnica local, adem\u00e1s de alianzas estrat\u00e9gicas con grandes empresas.<\/p>\n\n\n\n<p><em>\u00abTLW 2025 ser\u00e1 clave para acelerar alianzas, expandir nuestra base de clientes y consolidarnos como referentes en innovaci\u00f3n para la intralog\u00edstica en la regi\u00f3n\u00bb<\/em>, afirm\u00f3 Edduar Azabache, Gerente de Operaciones Latam de Softrack.<\/p>\n\n\n\n<p>Desde su fundaci\u00f3n en 2013, la compa\u00f1\u00eda ha desarrollado tecnolog\u00eda propia para la gesti\u00f3n de flotas; posicion\u00e1ndose como l\u00edder en Brasil y expandiendo su alcance a nuevos mercados.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><strong><em>TodologisticaNEWS: Las principales noticias sobre puertos, log\u00edstica, transporte y comercio exterior<\/em><\/strong><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n","protected":false},"excerpt":{"rendered":"Softrack, l\u00edder en soluciones tecnol\u00f3gicas para intralog\u00edstica, participar\u00e1 en The Logistics World Summit &amp; Expo...","protected":false},"author":957,"featured_media":60326,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"episode_type":"audio","audio_file":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","date_recorded":"","explicit":"","block":"","filesize_raw":""},"categories":[73,11334],"tags":[214,10324,100,215,145,13155,9130],"yst_prominent_words":[935,8516,6054,700,696,2851,2654,701,4665,5048,841,8193,1612,656,1246,3150,752],"series":[],"episode_featured_image":"https:\/\/todologisticanews.com\/site\/wp-content\/uploads\/2025\/03\/Softrack-presenta-innovaciones-en-IA.jpg","episode_player_image":"https:\/\/todologisticanews.com\/site\/wp-content\/uploads\/2020\/05\/LOGO-PODCAST.jpeg","download_link":"","player_link":"","audio_player":false,"episode_data":{"playerMode":"dark","subscribeUrls":{"apple_podcasts":{"key":"apple_podcasts","url":"https:\/\/podcasts.apple.com\/uy\/podcast\/todologistica\/id1515118482","label":"Apple Podcasts","class":"apple_podcasts","icon":"apple-podcasts.png"},"google_podcasts":{"key":"google_podcasts","url":"","label":"Google Podcasts","class":"google_podcasts","icon":"google-podcasts.png"},"spotify":{"key":"spotify","url":"https:\/\/open.spotify.com\/show\/10D0EeKwuNi9BrB6KSt4px?si=Tn0hRTGJQwW6HqtWKotEZg","label":"Spotify","class":"spotify","icon":"spotify.png"},"stitcher":{"key":"stitcher","url":"","label":"Stitcher","class":"stitcher","icon":"stitcher.png"},"ivoox":{"key":"ivoox","url":"","label":"iVoox","class":"ivoox","icon":"ivoox.png"}},"rssFeedUrl":"https:\/\/todologisticanews.com\/site\/feed\/podcast\/todologistica","embedCode":"<blockquote class=\"wp-embedded-content\" data-secret=\"jGLolpKLuw\"><a href=\"https:\/\/todologisticanews.com\/site\/softrack-presenta-innovaciones-en-ia\/\">Softrack presenta innovaciones en IA<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/todologisticanews.com\/site\/softrack-presenta-innovaciones-en-ia\/embed\/#?secret=jGLolpKLuw\" width=\"500\" height=\"350\" title=\"\u00abSoftrack presenta innovaciones en IA\u00bb \u2014 TodoLOGISTICA NEWS\" data-secret=\"jGLolpKLuw\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/*! 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