{"id":60159,"date":"2025-03-17T23:16:48","date_gmt":"2025-03-17T23:16:48","guid":{"rendered":"https:\/\/todologisticanews.com\/site\/?p=60159"},"modified":"2025-03-17T23:16:58","modified_gmt":"2025-03-17T23:16:58","slug":"aliexpress-lanza-su-marketplace-en-mexico","status":"publish","type":"post","link":"https:\/\/todologisticanews.com\/site\/aliexpress-lanza-su-marketplace-en-mexico\/","title":{"rendered":"AliExpress lanza su marketplace en M\u00e9xico"},"content":{"rendered":"\n<p>AliExpress, la plataforma china de comercio electr\u00f3nico, ha anunciado el lanzamiento de su marketplace en M\u00e9xico. <\/p>\n\n\n\n<p>Seg\u00fan Ainhoa Robles, directora de Marketing en M\u00e9xico, la operaci\u00f3n local comenz\u00f3 en 2024 con el objetivo de conectar mejor con los consumidores; y tambi\u00e9n ofrecer soluciones innovadoras, adem\u00e1s de entender las necesidades del mercado mexicano.<\/p>\n\n\n\n<p>Este lanzamiento tiene como prop\u00f3sito ofrecer nuevas oportunidades de crecimiento a los vendedores mexicanos; proporcion\u00e1ndoles mayor visibilidad y herramientas para fortalecer sus negocios. Entre los beneficios que se ofrecer\u00e1n destacan 90 d\u00edas sin comisiones, env\u00edos gratuitos por tiempo limitado, subsidios para participar en campa\u00f1as de la plataforma; y un centro de servicio especializado para vendedores locales con atenci\u00f3n personalizada en varios idiomas.<\/p>\n\n\n\n<p>El comercio electr\u00f3nico sigue en auge en M\u00e9xico. La Asociaci\u00f3n Mexicana de Venta Online (AMVO) inform\u00f3 que en 2024 el mercado de ventas online retail alcanz\u00f3 los 789.7 mil millones de pesos; con un crecimiento del 16.3%. Este aumento ha sido impulsado por varios factores, como la mayor confianza del consumidor en las compras digitales, la expansi\u00f3n de categor\u00edas clave en el e-commerce, y las innovaciones en m\u00e9todos de pago y log\u00edstica.<\/p>\n\n\n\n<p>Entre los productos con mayor crecimiento en ventas se encuentran bienes durables, como jardiner\u00eda, fotograf\u00eda, DIY y electrodom\u00e9sticos peque\u00f1os. Adem\u00e1s, los marketplaces, en particular los brick &amp; click, siguen liderando la penetraci\u00f3n de compra en M\u00e9xico; con una amplia variedad de productos y marcas disponibles. Los brick &amp; click operan tanto en l\u00ednea como en ubicaciones f\u00edsicas, mientras que los pure players venden exclusivamente en l\u00ednea.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><strong><em>TodologisticaNEWS: Las principales noticias sobre puertos, log\u00edstica, transporte y comercio exterior<\/em><\/strong><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n","protected":false},"excerpt":{"rendered":"AliExpress, la plataforma china de comercio electr\u00f3nico, ha anunciado el lanzamiento de su marketplace en...","protected":false},"author":957,"featured_media":60191,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"episode_type":"audio","audio_file":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","date_recorded":"","explicit":"","block":"","filesize_raw":""},"categories":[73],"tags":[426,214,459,100,13099,215,145],"yst_prominent_words":[700,1963,933,1964,5778,656,1473,1014,1246,1198,1186,712,4716,1772],"series":[],"episode_featured_image":"https:\/\/todologisticanews.com\/site\/wp-content\/uploads\/2025\/03\/AliExpress-lanza-su-marketplace-en-Mexico.jpg","episode_player_image":"https:\/\/todologisticanews.com\/site\/wp-content\/uploads\/2020\/05\/LOGO-PODCAST.jpeg","download_link":"","player_link":"","audio_player":false,"episode_data":{"playerMode":"dark","subscribeUrls":{"apple_podcasts":{"key":"apple_podcasts","url":"https:\/\/podcasts.apple.com\/uy\/podcast\/todologistica\/id1515118482","label":"Apple Podcasts","class":"apple_podcasts","icon":"apple-podcasts.png"},"google_podcasts":{"key":"google_podcasts","url":"","label":"Google Podcasts","class":"google_podcasts","icon":"google-podcasts.png"},"spotify":{"key":"spotify","url":"https:\/\/open.spotify.com\/show\/10D0EeKwuNi9BrB6KSt4px?si=Tn0hRTGJQwW6HqtWKotEZg","label":"Spotify","class":"spotify","icon":"spotify.png"},"stitcher":{"key":"stitcher","url":"","label":"Stitcher","class":"stitcher","icon":"stitcher.png"},"ivoox":{"key":"ivoox","url":"","label":"iVoox","class":"ivoox","icon":"ivoox.png"}},"rssFeedUrl":"https:\/\/todologisticanews.com\/site\/feed\/podcast\/todologistica","embedCode":"<blockquote class=\"wp-embedded-content\" data-secret=\"ErafpB7Ur4\"><a href=\"https:\/\/todologisticanews.com\/site\/aliexpress-lanza-su-marketplace-en-mexico\/\">AliExpress lanza su marketplace en M\u00e9xico<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/todologisticanews.com\/site\/aliexpress-lanza-su-marketplace-en-mexico\/embed\/#?secret=ErafpB7Ur4\" width=\"500\" height=\"350\" title=\"\u00abAliExpress lanza su marketplace en M\u00e9xico\u00bb \u2014 TodoLOGISTICA NEWS\" data-secret=\"ErafpB7Ur4\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/*! 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