{"id":23694,"date":"2021-03-09T12:40:35","date_gmt":"2021-03-09T12:40:35","guid":{"rendered":"https:\/\/todologisticanews.com\/site\/?p=23694"},"modified":"2021-03-09T12:40:35","modified_gmt":"2021-03-09T12:40:35","slug":"retos-de-la-logistica-especializada-en-el-comercio-online-ecommerce","status":"publish","type":"post","link":"https:\/\/todologisticanews.com\/site\/retos-de-la-logistica-especializada-en-el-comercio-online-ecommerce\/","title":{"rendered":"Retos de la log\u00edstica especializada en el comercio online (ecommerce)"},"content":{"rendered":"<p>Los m\u00e9todos de compra han ido evolucionando en los \u00faltimos a\u00f1os, con la irrupci\u00f3n del e-commerce que ha copado toda la atenci\u00f3n. Los consumidores se encuentran cada d\u00eda m\u00e1s conectados e informados, dando lugar a clientes m\u00e1s exigentes que buscan experiencias \u00fanicas y personalizadas. Los engranajes que forman parte de toda la cadena de valor ponen el foco en estrategias centradas en la experiencia de cliente.<\/p>\n<p>En este sentido, el desaf\u00edo se encuentra en disponer de una log\u00edstica especializada, omnicanal e interconectada; capaz de optimizar los diferentes procesos, para que sea cada vez m\u00e1s r\u00e1pida, precisa y rentable. Haciendo frente a las fluctuaciones de demanda, ajustando los equipos y controlando los procesos, para cumplir con las expectativas y exigencias tanto del cliente como del consumidor final.<\/p>\n<p>Con este reto se precisa de una log\u00edstica fluida, con alta capacidad de reacci\u00f3n, que cuente con la tecnolog\u00eda que aporte visibilidad e informaci\u00f3n en tiempo real de los pedidos y el stock. Con centros de distribuci\u00f3n multifuncionales y de \u00faltima generaci\u00f3n que permitan operaciones bien dise\u00f1adas y productivas y sobre todo escalables.<\/p>\n<p>As\u00ed, se vuelve cada vez m\u00e1s importante contar con un partner internacional especialista que optimice todos los procesos de la cadena de valor y ofrezca el fulfillment completo, es decir todos los servicios log\u00edsticos desde el almacenamiento, manipulaci\u00f3n, preparaci\u00f3n de pedidos, as\u00ed como transporte nacional e internacional y la distribuci\u00f3n de \u00faltima milla, sin olvidar el control de calidad y los servicios de valor agregado si se requieren.<\/p>\n<p>Logisfashion, fundada en 1996 en Espa\u00f1a, cuenta con 23 centros en 11 pa\u00edses. Est\u00e1 presente en M\u00e9xico desde 2007 y ofrece una infraestructura de primer nivel, repartida en tres centros de distribuci\u00f3n, en Cuautitl\u00e1n Izcalli (Estado de M\u00e9xico), con una superficie operativa total de 32.000m\u00b2, lo que permite sustentar operaciones log\u00edsticas diversas, para empresas nacionales como internacionales muy exigentes como son Carter, Levis, Grupo AXO, Hawkers, Tous, Swarosvki, Pandora, entre otras. Marcas que requieren una eficiencia y flexibilidad para sustentar el crecimiento de su negocio online.<\/p>\n","protected":false},"excerpt":{"rendered":"Los m\u00e9todos de compra han ido evolucionando en los \u00faltimos a\u00f1os, con la irrupci\u00f3n del...","protected":false},"author":2,"featured_media":23695,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"episode_type":"audio","audio_file":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","date_recorded":"","explicit":"","block":"","filesize_raw":""},"categories":[73],"tags":[459,560,215,6026],"yst_prominent_words":[662,687,1597,1535,1813,1012,733,9495,890,656,1246,857,5069,6043,1493,9496,1078,9497,2835],"series":[],"episode_featured_image":"https:\/\/todologisticanews.com\/site\/wp-content\/uploads\/2021\/03\/Retos-de-la-logistica-especializada-en-el-comercio-online.jpg","episode_player_image":"https:\/\/todologisticanews.com\/site\/wp-content\/uploads\/2020\/05\/LOGO-PODCAST.jpeg","download_link":"","player_link":"","audio_player":false,"episode_data":{"playerMode":"dark","subscribeUrls":{"apple_podcasts":{"key":"apple_podcasts","url":"https:\/\/podcasts.apple.com\/uy\/podcast\/todologistica\/id1515118482","label":"Apple Podcasts","class":"apple_podcasts","icon":"apple-podcasts.png"},"google_podcasts":{"key":"google_podcasts","url":"","label":"Google Podcasts","class":"google_podcasts","icon":"google-podcasts.png"},"spotify":{"key":"spotify","url":"https:\/\/open.spotify.com\/show\/10D0EeKwuNi9BrB6KSt4px?si=Tn0hRTGJQwW6HqtWKotEZg","label":"Spotify","class":"spotify","icon":"spotify.png"},"stitcher":{"key":"stitcher","url":"","label":"Stitcher","class":"stitcher","icon":"stitcher.png"},"ivoox":{"key":"ivoox","url":"","label":"iVoox","class":"ivoox","icon":"ivoox.png"}},"rssFeedUrl":"https:\/\/todologisticanews.com\/site\/feed\/podcast\/todologistica","embedCode":"<blockquote class=\"wp-embedded-content\" data-secret=\"B6yxsgRIcr\"><a href=\"https:\/\/todologisticanews.com\/site\/retos-de-la-logistica-especializada-en-el-comercio-online-ecommerce\/\">Retos de la log\u00edstica especializada en el comercio online (ecommerce)<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/todologisticanews.com\/site\/retos-de-la-logistica-especializada-en-el-comercio-online-ecommerce\/embed\/#?secret=B6yxsgRIcr\" width=\"500\" height=\"350\" title=\"\u00abRetos de la log\u00edstica especializada en el comercio online (ecommerce)\u00bb \u2014 TodoLOGISTICA NEWS\" data-secret=\"B6yxsgRIcr\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/*! 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